When optometrist Alex Craig opened Karratha Eye Care in 2019, the goal was simple: make quality eye care more accessible for the community. With a world‑class telehealth clinic and strong partnerships (like with Lions Outback Vision in Broome), the practice means locals don’t need to travel far from home to access expert tertiary care.
Starting a business anywhere is tough — but in regional WA, the hurdles can be even higher. For Alex, the biggest challenges weren’t just clinical — it was everything behind the scenes. Finance. Service providers. Support. He needed someone local, approachable, and available when things got tricky.
“Having someone on the ground that I could actually talk to — not just at the end of an email — that was really important. Jordan and his team were always there, even on weekends, helping us get through.”
Mountway Finance stepped in as more than just a finance partner. They worked alongside Alex with practical, tailored advice. Instead of cookie‑cutter answers, they brought creative problem‑solving and support that made the whole process feel safe and reassuring.
“What I enjoyed most was their ability to create solutions that weren’t just linear thinking. It felt educational, I felt supported, and I felt like they genuinely cared about my success.”
Karratha Eye Care is thriving — delivering expert care locally, building strong community ties, and growing as a truly regional success story. And for Alex, the relationship with Mountway isn’t just about finance — it’s about partnership.